BACARDI
JUNE 2024| HOUSE OF YES
Bar Convent Brooklyn is an annual hospitality industry conference the brings together all aspects of the bar industry for one week only in NYC. For the second year in a row, Bacardi selected House of Yes to host their after party. The brand collaborated with our YES ETC team to host an unforgettable evening that captured three of the company’s select brands’ vibrant energy and innovative spirit.
To transform House of Yes into a tropical paradise, we transformed our Onyx Room into the Bacardi Rum Room, full of lush tropical plants and caribbean beats. In the front room, we built the Grey Goose Room, complete with a custom photobooth, Grey Goose glitter stations, and performers decked from head to toe in Grey Goose colors. Lastly, we transformed our main theater space into the El Alto Lounge, complete with couches, custom El Alto bottle projection surfaces, and sexy lounge decor. Our performers brought tasting of the El Alto tequila, ambient aerial sets, and gogo performances, all adding to the atmopshere.
OUR MAGIC
Created custom decore to transform the venue into a Bacardi experience in every corner of the space, projection surfaces, and Photobooth background.
Styled and interior designed the venue space with the product’s look, color palette, and theme to create a fully immersive brand experience for visitors.
Partnered with local artists to infuse the event with Brooklyn’s unique cultural flair.
